| Your Wedding Portfolio is the region's oldest resource for bridal planning. The challenge was to bring a small wedding planner of 50 pages, and revitalize it into a recognizable name brand.
New layout, brand colors and modernizing of the planner led to a consistent growth in the number of advertisers, increasing the pages of the book to 134 in 2008. As a resource for brides, a matching website was created to compliment the book and it's offerings to not only brides but also it's advertisers.
Success of the revitalized brand led to a second book in another region.
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